ChatGBT - Another AI tool or a replacement for human labor?

ChatGPT – Another AI Tool Or A Replacement For Human Labor?

By Sophie Mitchell

OpenAI has developed a new artificial intelligence (AI) named ChatGPT which can answer complex queries in a conversational manner. This technology is revolutionary since it possesses the capability to comprehend the intent behind a human’s question. 

People have been astonished at the AI’s capability to provide answers that are almost at par with that of a human, leading them to believe that it may eventually revolutionize the way humans and computers interact and also the way data is collected.

What is ChatGPT?

ChatGPT is a conversational chatbot created by OpenAI, which utilizes the GPT-3.5 language model. It is equipped with an impressive capability to interact with humans in dialogue form and deliver answers.

Language models can be used to anticipate the subsequent word in a sequence of words.

Furthermore, ChatGPT has been trained with Human Feedback Reinforcement Learning (RLHF) which helps the chatbot to learn to comprehend instructions and give human like answers.

Who created ChatGPT?

ChatGPT was developed by OpenAI, an AI enterprise based in San Francisco. OpenAI Inc. is the non-profit parent enterprise of OpenAI LP, a firm that is renowned for DALL·E, an AI system that constructs pictures from text descriptions, also known as prompts.

The CEO of OpenAI is Sam Altman, who was formerly the president of Y Combinator. The company has collaborated with Microsoft to develop the Azure AI Platform, and the latter has invested $1 billion in the venture.

Large Language Model (LLM)

ChatGPT is a type of Large Language Model (LLM). This model is trained using a substantial amount of data to identify the next word of a phrase. After experimenting, it was found that when larger datasets were utilized, the model’s accuracy in predicting the next word increased. 

LLMs are able to guess the next word in a sentence and successive phrases, alike to auto-complete, however, on a much higher level. This capacity grants them the capability to write comprehensive pieces of content, sentences, and paragraphs. 

Although, the LLMs have restrictions in understanding the exact intent of a human. This is where ChatGPT advances the current state of the art with Reinforcement Learning with Human Feedback (RLHF) training.

How was ChatGPT trained?

To teach ChatGPT, GPT-3.5 was given large amounts of data about coding and all sorts of information from the Internet, including Reddit chat threads. Additionally, the AI was taught how to communicate with humans in a natural way with the help of Reinforcement Learning with Human Feedback. This training process isn’t just about predicting the next word, but instead understanding the context and intent of the question and providing appropriate, accurate, and harmless answers. Furthermore, ChatGPT is able to identify if a part of the question is irrelevant and will not respond to it.

What distinguishes ChatGPT from an ordinary chatbot is that it was exclusively trained to comprehend the human intention in a question and give helpful, honest, and innocuous replies. On account of that education, ChatGPT may put forward certain queries and snub sections of the question that don’t make sense.

Could AI chatbots overtake Google Search in the future?

Google has already established LaMDA, an AI chatbot that could come close to having a human-like conversation. Considering these powerful language models are able to answer various questions, is it realistic to assume that a company such as OpenAI, Microsoft, or Google would eventually substitute traditional search with an AI chatbot? 

People making their living in search marketing are concerned about the possibility that a question-and-answer chatbot might replace Google. After testing the ChatGPT, I have to accept that this worry is not without reason. The technology still has a long way to go, but it is not difficult to imagine a combined search and chatbot future for search. 

For now, search engines and Chat GBT still have a lot of big differences. For example, search engines allow users to access sources and give more meaning behind information provided. Search engines give the user a choice in how they process information and make decisions. As ChatGPT offers one answer, people may question the accuracy and still feel the need to use Google to verify the information.

Can it replace jobs?

When we think about our jobs, step by step, it would be impossible for ChatGPT to replace any full role I can think of. In the case of marketers, yes, it can maybe suggest some light SEO, and write articles. But someone still needs to check the writing is on brand, publish the article, and promote the article on multiple channels. 

AI tools can certainly make your job easier, but for now, I see it as a layer, not a replacement. A human still needs to be at the other end of the phone when the CEO finds a 404-page error, or when something mentioned on the website is being questioned by the board.

How Can ChatGPT Be Used?

The capabilities of ChatGPT are multifaceted, as it can be used to compose code, poetry, music, and even stories. This capability to adhere to specific instructions takes ChatGPT from a knowledge source to a program that can be prompted to accomplish a project.

ChatGPT is also a serviceable aid for constructing outlines for articles or even entire books.

It will offer a response to almost any task that can be solved with words.


It’s incredible what has been achieved so far, and easy to understand why so many believe it will take over Google or replace human jobs. But right now, this tool is primarily a B2B tool that only a small % of the world’s population knows how to use. For ChatGBT to work well, you need to ask it smart questions. Before it takes over the world, it still has a long way to go. 

AI copywriting tools or "writing helpers" to check out:

Like many AI tools, ChatGPT is envisioned as a tool that the public will eventually have to pay to access.

I’ve been using a couple of AI tools for a few years that have certainly helped me with my job, but sadly none of them have replaced my need to sit at my computer every day. I don’t think ChatGPT will be any different, at least not for a long time.

1. Chat GPT – Research

2. Wordtune – Paraphrasing

3. StoryLab – Hooks and outlines

4. Grammarly – Grammar/spelling

5. Hemingway – Conciseness/clarity

6. Power Thesaurus – Thesaurus

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